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sihab seo
Jul 28, 2022
In Welcome to the Forum
Unlinked mentions are online mentions of your brand or product that don’t link back to your site. For example, a mention of iPhone or AirPods that doesn’t link to apple.com. You’ll often find easy link opportunities on pages with unlinked mentions for two reasons: Their authors are already familiar with your brand – Thus, they’re more likely to give you the time of day. They already like your product – This isn’t the case for all unlinked mentions, but it is for many. However, before you can pitch them, you need to find them. How to do it Finding all of your unlinked mentions can be pretty time consuming and complicated. But you can find a good chunk of them quickly using Content Explorer. Search for your brand or product name in quotes Click “Highlight unlinked” and enter your domain Filter for “One page per domain” Click “Export” and toggle the option for “Only pages with highlighted domains” Here’s what that may look like for Bellroy: Finding unlinked mentions for Bellroy in Content Explorer In this example, we end up with thousands of unlinked mentions. That’s a lot of prospects, so it is worth filtering the export by DR or website traffic to remove the low-value opportunities. You can then sift through the filtered list to look for opportunities that make sense. Here’s one for Bellroy: Example of a page with an unlinked mention for Bellroy This author has written a whole blog post about why they love Bellroy, with multiple product mentions and photographs along the way. Yet they haven’t linked to Bellroy once in the post—probably because it was published by a store that stocks their products. But as the store only has one physical location in Canada, this could be a link opportunity. Here’s a simple pitch that could win the backlink: Josh here from Bellroy. Just wanted to say thank you for your love and whatsapp number list kind words in this post. It’s amazing to see our stockists so proud to carry our products. One quick (mutually beneficial) suggestion: Could you add a link to our materials page? I saw that you talked a lot about our materials in the post (thanks!), but we have more details on that page. Just thinking it may help your customers/readers decide whether we’re the right brand for them. Cheers, Josh Note how we didn’t just ask them to “make the link clickable.” That can sometimes work. But it’s quite a generic request, and it only benefits you. Instead, we’re asking for a link to a page that makes contextual sense. Also, we explained why this is useful for their customers as well as us.
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