Forum Posts

Monira Khatun
Jun 11, 2022
In Welcome to the Forum
At the beginning of this year, the founder of VIPKID bulk sms service said that his customer acquisition cost is about half of the customer unit price, which is about 4,000 yuan! Hearing this news, I believe many friends will be very surprised. 50% of the customer acquisition cost, excluding operating costs, the user's service cost may not even be 30%. But this is the bulk sms service fact that the media and channels have made money away from it, so that institutions do not have more resources to devote to curriculum upgrading and teacher construction, which is not what students and institutions do not want to see. The source of users in the education industry can basically be divided into three parts: online media placement, offline promotion channels, and user referrals. For players on the education track, online media delivery After so much money was raised, channel bulk sms service placement was regarded as the key point of the card position. The simple logic of spending money to buy users is easy to operate, which is also the main reason for the high cost of customer acquisition. The basic logic of user fission in all walks of life is these two lines, which are relatively common parts, and there is little difference between different industries. Interested students who have written an article before can refer to "In order to leverage user growth, how do we do fission" . In addition to the bulk sms service common parts, different industries also need to consider the relatively individual parts of the industry, that is: How can I ensure that I have more active users? How to enhance users' willingness to share? These two issues are what keeps the growth engine going. Different industries will have different bulk sms service answers. Second, the key points of the old and new users in the education industry What should be in the question mark in the picture below? The essence of the education industry is to provide users with an online learning environment. Let users fully feel the fun of learning here, which is the criterion for judging whether an educational platform is successful. It is also a mother's good baby, why after a few years some children can become academic masters, and some children become academic scumbags? Let's take a bulk sms service look at the growth process of Xueba and Xuebao in the picture below. Whether a child can feel the joy of learning determines whether a child will become a student master or a student scumbag. There are three key steps to influencing a child's enjoyment of learning:
User Fission Dual Engine Bulk Sms Service content media
0
0
5

Monira Khatun

More actions